I’ve been reading a lot about how important it is to always be aware of the market and to not be overly stubborn and precious about your work. I loved the retro feel of my old covers and I really thought they worked with the series, but they just weren’t selling the way I knew they could. So I went back to the cover artist and asked her to work with me on something that looks more like the other books in my “categories” (women’s fiction/contemporary romance/humorous chick lit) and we came up with the above. My daughter has deemed the first one “too much butt” and I’ll admit I felt a little hesitant about making such a big leap, but it’s been a great choice so far. The book is moving again, and at one point, I hit the top 2,500 on the Amazon Kindle charts, so…I think it was a solid decision.
I also put out the first novella in the series, which offers some backstory about Jake, Christmas Key’s only cop and Holly’s ex-boyfriend. It gives some perspective on how a guy like Jake ended up on a tropical island full of old timers and expats, and hopefully sheds some light on how he and Holly fell for one another. It’s a much shorter read (only 20k words), but I’m working on the third full-length novel in the series, so I thought it was a fun little in-between story.
I’ve also punched up my advertising big-time and gotten some good results. I can’t attribute the jump in the Kindle charts entirely to my new covers (though I think they helped), so after my promo run ends in a week or two, I’ll do an update on the results. It’s cost me a few bucks, but I think the returns are good.
In the meantime, Wild Tropics is in a multi-author Halloween promo through Monday night for just .99, so if you’re interested in checking that out (or finding some other great Halloween reads this weekend), click HERE to grab a book or two on the cheap. And if you do, don’t forget to help out my fellow indie authors by leaving a review! Happy reading!