When it starts to feel like a real series.

MoreThanThis-f-web copy

Putting out the fourth book in my Christmas Key series feels amazing. It was a long time coming, as this year got away from me with travel and work and life, but when I hit “publish” the other day,  I realized that I’ve actually got a four book, two novella series on my hands. With more to come.

I also made the decision (after always being exclusive with Amazon) to go wide with my books, so now I begin the slow process of taking them all out of KDP Select. To non-indie authors, this means that rather than being tied to Amazon and reaping the (sometimes decent) rewards of that arrangement, my book will now be available everywhere: Kobo, Nook, Google Play, iBooks, etc. The timing happened to be right for the first book in the series, There’s Always a Catch, so I quickly yanked it out of KDP and got it set up to go wide. At this point, my plan is to follow the time-honored tradition of making the first book in a series free so that new readers might give it a chance and–ideally–get into the series and want to read on. It should be available for free everywhere within the next week.

I’m not sure why Fall feels like such a productive time for me (one might think that summer would be a super-productive writing time for a teacher, but…travel and relaxation always seem to edge out massive progress, and this summer I took on an added writing project with a former student of mine, so that’s been an entirely different writing adventure!) but here we are at the end of September and I’m up early, cranking out story-related stuff, ready to put my fingers to the keyboard any time I can!

Anyhow, More Than This is out now on every sales channel imaginable (it’s my first time seeing my work at B&N.com or on iBooks!), and I love the feeling that I’m slowly building this story and these characters. Time to start thinking about Book Five!

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So you want to write a book…

They say everyone has a book in them, and I think that’s probably true–at least based on how many people have asked me how to publish one! It’s flattering that anyone thinks I’m a solid enough source to approach for advice, and I’m happy to give a condensed version of what’s worked for me so far. I only published my first book in June of 2015, so I’m not exactly a seasoned vet here, but I’m seven books in, and I’ve essentially turned writing and the pursuit of information about this world into my full-time hobby and part-time job, so I’ve got a few things to share.

First of all, there is a ton of information out there. Books, websites, blogs, vlogs, web boards, Facebook groups, courses you can take for free, courses you can pay for…anything you can imagine that has to do with how to become a successful indie author is out there, so you just have to start researching. However (and this is a big “however”), none of it is guaranteed to make you a success, but much of it will give you insights that you can weave together to forge your own path through the jungle of this creative pursuit.

Here is my personal roadmap to the joy and moderate success that I’ve seen so far:

  1. Join Kboards. It’s the web board for Amazon authors and it’s like a rambling antique store full of valuable treasures just waiting to be unearthed. Any question you can think of has probably been asked and answered there, and if you use the search function, you can dig up threads upon threads of other authors sharing their wisdom. There are some rather successful and helpful indie authors on there (as in people pulling in a 7-figure annual income from their books alone), and you can easily fall down the rabbit hole and spend an afternoon reading about other people’s journeys. I check it every day.
  2. Buy some books. There are a gazillion out there, but I prefer the ones that include both technical how-to advice (how to run promotions, how to find visibility in the slushpile of self-pubbed books) and real stories of other indie authors who’ve hit the jackpot, so to speak. A little knowledge plus a little inspiration equals a book that makes me want to grab my laptop and start writing! My favorites:
    1. Six Figure Author: Using Data to Sell Books by Chris Fox
    2. Blue Collar to No Collar: From Trucker to Bestselling Novelist in Two Years by Wayne Stinnet
    3. Let’s Get Digital: How to Self-Publish and Why You Should by David Gaughran
    4. On Writing by Stephen King
    5. Write. Publish. Repeat by Johnny B. Truant and Sean Platt
    6. Let’s Get Visible: How to Get Noticed and Sell More Books by David Gaughran
  3. Start reading blogs. Some of the authors who forged the initial paths through the Wild West of self-publishing have been kind enough to share the details on their blogs. Some of my favorites to follow:
    1. The Creative Penn
    2. Goins Writer
    3. JA Konrath
    4. David Gaughran
    5. Hugh Howie
  4. Write. A lot. You can use Word. You can use Pages. You can use a pen and paper. You can also use Scrivener to compile your chapters and then export to a Word doc if you prefer something fancy with a lot of bells and whistles. You can block distractions by buying an app to keep you from using the internet. I like Freedom because I occasionally end up distracting myself with nonsense instead of writing, and it works for me.
  5. Join some groups and form a support network with other writers. There’s always Kboards, which I mentioned above, but I’ve been a part of the Curiouser Author Network on Facebook for a long time, and you can share info, commiserate, find friends, and chat about writing in a group like this. Very handy.
  6. Research self-publishing versus traditional publishing to make sure you really, really want to do it. I’ve tried the trad pub route (which still entails sending out long, painful queries to agents who either send you a form rejection, ask to see more work and then sit on it for up to six months before rejecting you, or ignore you altogether–and this has only improved moderately with the advent of email. I spent a small fortune in the 90s mailing out 50 pages of my work to various agents who probably rolled their eyes and immediately recycled the whole thing…if it ever even got past their assistants.) After fully digesting what was going on in the publishing world in 2014, I realized that the freedoms and opportunities of self-publishing made it a much more exciting option for me. But you can decide that for yourself!
  7. Figure out how you’re going to make an amazing cover. Honestly–this is important. Some people create their own, but the sharpest-looking books are usually commissioned from someone professional. I use Natasha Snow and she’s amazing–nice, fun to work with, and talented. But there are lots of options, so look around, find out who other people use (Kboards is a good place for this), and if you have any graphic design talents, you can definitely give it a go yourself. Just keep in mind that your cover is the first thing people will see, and if it sucks, then you might lose them on the spot.
  8. Find a formatter if you don’t know how to format yourself (I found it cumbersome and annoying, and quickly decided it was something I’d rather pay for than waste time on). I’ve used Jesse Gordon from A Darned Good Book for all of my books, but I recently found Vellum, which is the most amazing thing I’ve discovered in a while. You can easily drop your Word doc into Vellum and get a file ready for any of the distributors, and it’s really simple to manipulate and make changes to your ebooks. I still use Jesse to format my print versions (something Vellum doesn’t do), but I did the ebook version of my latest and am really happy with the results.
  9. Decide whether you want to publish exclusively on Amazon (including signing up for Kindle Unlimited) or whether you want to go wide through the other distributors. Also, are you going to only publish an ebook, or will you offer print copies as well? I went exclusive with Amazon and I publish my print copies through Createspace, and then both options are available to customers for purchase in the same place on Amazon.
  10. Research the keywords and categories that you should use on Amazon (or other vendors) to make your book visible, create the best book blurb you possibly can (this is hard–almost everyone will tell you that writing a blurb is harder than writing a whole novel–and it’s as important as a good cover. Grab your readers. Make them want to buy your book. And do it quick.) Get it all uploaded to your chosen vendor(s), review it, approve it, set your prices, and then PUBLISH!
  11. Okay, your book is out there. If you do nothing, it’ll disappear fast. I’m no master of algorithms, but I know you’ve got a 30-60 day window before your book starts to sink to the bottom of the pond like a boulder. If you just tell family and friends about your book then you’ll sell a few copies, but if you want to make a bigger impact, you need to push that tome up the charts. This is where advertising kicks in. I’ve done sporadic ads here and there and had some success, but a series of stacked ads is better–set your book to free or .99 and run a ton of ads for a week or so to get some visibility on the charts. If you’re going to go with a freebie, then it’s better if you have more books in the series so that your customers will have something to buy after they’re done reading your free book. A free book with nothing to follow it up is a bit of a dead end (although I’ve done that, too). Some of the sites I’ve used for advertising:
    1. Robin Reads
    2. The Fussy Librarian
    3. Ereader News Today
    4. Buck Books
    5. Freebooksy/Bargainbooksy
    6. OHFB
    7. Book Hippo UK
  12. Write your next book immediately. Or, better yet, write two or three before you even release the first one so that you can capitalize on momentum–if I had it to do over, I’d definitely do that. Keep advertising, keep posting to your blog, your Facebook page, your author Instagram, your Pinterest or Twitter…whatever you use to keep interacting with fans and other authors. It’s a hobby, it’s a job, and for the lucky few, it’s a full-time career. But keep treating it like a business. Take it seriously and set up a separate bank account for your book royalties. Keep all your receipts and plan on paying taxes. I can’t stress this enough: this is a business.
  13. Have fun–keep having fun, no matter what. This has been one of the best things I’ve done in my life, and I plan on doing it for a long, long time.

 

 

When ‘Christmas Key’ comes to the Big Screen.

**insert laughing emoji face with tears streaming**

I mean, a girl has to dream, right? Because whether I’m reading or writing a book, the characters and places come to life in my head, and at a certain point it really is like watching a movie, isn’t it? This has been a busy month so far, with school starting up again (our school district decided high school needed to start an hour later, so not only is our schedule bumped back, but I took on an extra class at the end of the day, which means I’m now getting home at 5:00…not exactly teacher’s hours anymore!), and I also managed to get Book 2 in my Christmas Key series, Wild Tropics, published and out into the world. I’m really proud of being in the middle of an actual series now, and I’m currently working on a novella about Jake–one of the main characters–that will give some background information about how he ended up on a tropical island in the middle of the Gulf of Mexico.

But as I work on my stories, of course I have ideas about who the characters are, and who they look like. So, without further ado, allow me to cast the Hollywood version of Christmas Key:

Holly Baxter, Christmas Key’s 30-year-old mayor: I see her as sort of a blue-eyed Keira Knightly. Pretty, but kind of serious. A little quirky.

Jake Zavaroni, Christmas Key’s only police officer and Holly’s ex-boyfriend: Jake Gyllenhaal. Good-looking. Honest eyes. Looks like he’d be a tough but good-hearted cop.

Bonnie Lane, Holly’s assistant at the B&B: 50-ish, a Southern belle who loves men. A real saucepot–like a Golden Girls era Rue McClanahan, with a thick accent and a Blanche Devereaux sense of humor.

River O’Leary, Holly’s love interest who visits the island from Oregon: 30-ish, tall, good sense of humor, ex-pro baseball player for the Mets. Paul Walker–no question.

Maria Agnelli, the island’s resident cantankerous octogenarian: 86, a widow with a sharp tongue and a kooky streak. This is where my love of the Golden Girls becomes obvious (okay: we can call it an obsession)–Maria Agnelli is 100% Sophia Petrillo.

Cap Duncan, owner of North Star Cigars: looks like a pirate who walks around with a parrot on his shoulder. A little grumpy with a lot of secrets. I picture him as Donald Sutherland with slightly longer hair and a gold hoop earring.

Leo Buckhunter and Dr. Fiona Potts, Holly’s uncle and his girlfriend, Fiona, who is both the island’s only doctor and Holly’s best friend: Buckhunter is a grizzled, tattooed Matthew McConaughey in my mind, and that never wavers. Fiona is a petite, smart, funny woman in her 40s, and although I think of her with more strawberry blonde hair, she’s definitely a Reese Witherspoon.

Coco Baxter, Holly’s mother: late 40s. Self-involved, self-centered, self-serving. She and Holly aren’t close, and while she doesn’t technically live on the island, she visits all the time and her negative presence is always felt. I see her as a crisp (though not British) Kristin Scott Thomas. Remote and with an attitude, but beautiful.

I’ll be sure to let you know when the movie premiere is so you can be there! **insert another laughing/crying emoji again here**

Happy fall!

RRBC Book and Blog Party 2016!

Blog Party 1

Welcome to this stop on the blog tour! This is our first time participating, and we’re really excited to join you from Vancouver, Washington. We’ll have two winners today here at Redbirds & Rabbits, and all you need to do to enter is comment on this blog post. Our two prizes today (both randomly drawn by the RRBC team) are:

  • One $25 gift card to Old Navy (perfect for back-to-school shopping!)
  • One paperback copy of There’s Always a Catch, the first book in my Christmas Key women’s fiction series. Along with the book, I’ll send you some “book swag” like a magnet and my own homemade soundtrack of songs inspired by There’s Always a Catch and the forthcoming Wild Tropics, which is book #2 of the series!

It’s exciting to have you join us from wherever you are on this beautiful planet, and we’d love to tell you a little bit more about ourselves. My name is Stephanie, and I’m the mom. Holland is my 12-year-old daughter, and we’re the co-authors of a series that Holland dreamed up two summers ago. From her original idea, we decided to write books about what it might feel like for young girls to move to America. Each book is about a girl from a different country, and the main character’s story follows her as she moves to our country and gets assimilated. We published our first book, Iris, about a year ago, and we’re incredibly excited to announce that we just put out our second book, Mai, a few days ago.

Iris-FINAL.jpg          Mai-f

In addition to the books I write with my daughter, I also pen a women’s series based on a fictional island off the coast of Florida called “Christmas Key.” The main character, Holly Baxter, is the 30-year-old mayor of a tropical island where the only traffic comes from slow-moving golf carts driven by retirees; the commute to work involves getting sand between your toes; and happy hour means salty margaritas with a view of the ocean. The only drawback for Holly is the lack of romantic options on Christmas Key! Book one, There’s Always a Catch, came out in the spring, and book two of the series, Wild Tropics, will be out in September.

TAAC-CK-BK-ONE-f          WildTropics-TAAC-f

And finally (as if two series and being a full-time teacher wasn’t enough!) I write YA under the pen name Reed Hall. My first YA book, @Robertopancake, came out last year, and it was a book that I absolutely loved writing. The whole thing was inspired by an exchange about music that I had with a kid on Twitter back when the site first became popular, and it moved me to write this book from the perspective of a teenage boy. The real @Robertopancake kindly gave me permission to take his (often hilarious, sometimes heartbreaking) teenage boy tweets out of context and use them in my own fictional tale. The result is a book that I’m still incredibly proud of, and the main character is someone I love as if he’s a real, live boy (and many of my readers have said they wished he was real!).

Robertopancake - High Resolution

Thank you for stopping by today–we’ve loved being a part of the Rave Reviews Book Club the past few months, and this blog tour has been a great example of what a wonderful, supportive community it is. Happy reading and writing, everyone!

~Stephanie & Holland

And now we can officially call it a series.


Mai-f

It feels like it’s taken an eternity, but we finally hit ‘publish’ today on the second book of our middle grade series. I’ve gone into writing both the American Dream Series and the Christmas Key Series with the understanding that they would be multi-book ventures, and I’m constantly working on one or the other. But at a certain point, time starts to drag on and it feels like those who know me best are wondering whether I’ve just given up on publishing more. I have not.

The journey from idea to actual finished product is a long one, and the edits alone are enough to make a sane person crazy (how many times can you actually re-read the same scenes before you start dreaming about your characters like they’re real people? How many times can you tweak and re-tweak your dialogue and description? Doing it several times more probably wouldn’t hurt the final version, but it does start to hurt your brain!), however, the excitement of getting something completed and sending it out into the world never gets old.

And so we now present to you the story of Mai Nakahara, a Japanese girl who moves from Tokyo to Honolulu with her family. By the time Mai’s family moves to America to help run her aunt and uncle’s restaurant in Hawaii, she’s pretty much gotten used to living without the arm she lost to cancer. But life in Honolulu presents its own challenges: a giant ocean she’s too afraid to swim in, mean girls to ignore, and horrible sports to play in gym class. Fortunately, there are also some good things about Mai’s new home, and with the help of her cousin, her new friends, and a famous one-armed surfer named Chloe Hayes, Mai discovers that the only real obstacle to her own happiness is believing in herself.

You can check out Mai: The American Dream Series Book Two on Amazon.

The magic of words.

We all know by now that I’m on this writing journey with my pre-teen daughter, and I can confirm to you all that it’s been one of the best things I’ve done in my life. My girl turns 13 this year, and we’ve just spent the summer together doing a variety of things (which, I’ll admit, includes a fair amount of time spent re-viewing Gilmore Girls on Netflix), but most importantly, we’ve sat together and finished our first draft of the second book in our American Dream series. It took us a year to get that done (those are the realities of working with a hormonal adolescent who would sometimes rather watch Barbie furniture building how-to videos on YouTube than read through a section of a manuscript again to get it just right), but last night, as we sat in her bed under the Christmas lights that she has draped around her room, we emailed the edited draft out to our beta-readers, and it felt AMAZING to say we’d completed this project.

And by “completed” I mean we’ve written it and taken turns reading the chapters out loud, making our changes and haggling over word choice and description (the final editing will be mine to do once we get feedback). But that’s the magic, really: the words. The ones we wrote together, the ones I listen to her read, and the ones we debate over. They’ve kept us working together, side-by-side, like glue. They’ve kept us from drifting into a land where she holes up alone in her room like a typical teen, keeping her words to herself or only sharing them with friends. Instead, she shares them with me. As we write, we talk about other “stuff”–boys, mean girls, fashion, music. I mean, we talk a lot anyway, but this gives us a safe place to make silly jokes and to apply the situations we write about to real life. This book we’ve just finished gives us the chance to talk about what mean girls are like in middle school in 2016, and lets us ponder what sort of messages we want each book to impart. (For the record, she talked it through as I listened, and we ultimately decided that this book is about believing in yourself and overcoming whatever obstacles or limitations life throws in your path.)

Writing also gave us something to talk about on our road trips this summer. We sat next to pools in Buffalo, Wyoming and talked about our next book: who will our main character be? Where should she be from? (Russia, we’ve decided.) What state will she move to in America? (While driving to an abandoned gold-mining town outside of Bozeman, Montana, we determined that she’d definitely be moving to a horse ranch in the “Treasure State”.) And as we power-walked through a pool in Spokane, Washington like a couple of middle-aged retirees on a water aerobics mission, we even got to daydream about a time when we had enough books published that we could go on an indie bookstore tour, setting up tables and autographing books for our rabid fans. (Hey, a girl can dream, right?)

I know there are a few more weeks of summer and I shouldn’t be mourning its end just yet, but teachers go back to work three weeks from today, so…the end is near. I have some final editing to do on my own book, and I’m hoping to have both of our books out in early September (it always takes longer than you think it will!) The covers are done, the drafts are written and in their final stages, and–as always–I’m eternally grateful for the magic of words.

Christmas Key Book 2 cover reveal…

I have to keep reminding myself that it’s only June 28 and school’s been out for exactly 11 days, because I already feel like I’m behind with my summer writing (not to mention my reading)! In those 11 days, we’ve already traveled through six states, seen a slew of national parks and historic monuments, and I’ve been up early every morning, sitting in the hotel breakfast rooms working on my revisions and writing. I’ve even gotten past the car sickness that goes with reading while I ride shotgun so that I can make progress while we’re on the road!

Right now my beta readers have a draft in their hands to read (as time allows–no pressure, guys!), and Holly and I are working on our second book as we travel. I have covers done for both books, and I thought now would be a good time to reveal the cover for Wild Tropics, the second book in my Christmas Key series. With editing and the work I still have to do, I’m aiming for an early August release date, and I hope that Holly and I will publish the second book in our co-authored series before the end of the summer as well.

Wild Tropics picks up where There’s Always a Catch left off. Christmas Key’s intrepid mayor, Holly Baxter, is hosting a reality show on the island, and not everyone is a fan of the idea. What could be a successful way of boosting the island’s visibility is fast becoming a point of contention. Cap Duncan made no bones about his objections during the summer village council meeting, and now he’s taking Holly to task by challenging her for her seat as mayor. But worst of all, the producers of the reality show have invited Jake to participate as a competitor, and they’ve got plans to manufacture a made-for-TV romance between Holly’s ex and a buxom glamazon named Bridget. Now, with River’s return to the island for a Christmas-time visit, Holly’s mother demanding her stake in the island be bought out, and Cap’s annoying campaign slogans, Holly’s patience is growing thin. Will the islanders survive life under the spotlight, or will secrets and bad feelings push everyone to the brink?

I’m stoked to get this out there and to keep writing and working on other projects. Happy summer!