The catch-22 of snaring book reviews.

It’s just like finding a job, really: it’s easier to get one when you’ve already got one. But who will give you that first break? And so it’s a catch-22, of sorts. I’ve had the most luck by going to sites where you can email potential reviewers directly, find out what their reading interests are, and then send them a PDF or MOBI (Kindle ready) copy of your book in exchange for an honest review. But I do enjoy using Goodreads, so I thought I’d join a few groups (for both our Middle Grade book and my own YA novel) and see if I could use their review network to gather some feedback for our Amazon pages and our Goodreads links.

I signed up in mid-September for a popular group that caters to YA readers, and while it’s a super-organized affair (so far as I can tell), it also appears to be quite popular with authors looking for reviews, as I got wait-listed for a mid-October post. I waited and waited, so sure that I’d get at least a handful of readers on either or both books, but when my dates finally rolled around and my books got posted, I got…nothing. For days. Finally, after about a week of each book being available (and other books on the list getting 10+ readers right off the bat, with some posts getting hit with upwards of 80 comments and requests), I got one request on each book. One. For all that waiting. Now, I don’t want to be ungrateful, as I do enjoy the human interaction of communicating with people whose paths I would otherwise never cross (and both of these ladies were wonderfully kind and seemed eager to read and review the books), but I feel like I’m crawling up a rocky hill on my bare hands and knees, making about an inch of progress when my effort makes me feel like I should be covering miles!

As always, I’m cognizant of the fact that finding book visibility is HARD, and that I’m not alone in my frustration, but it still makes it feel like I’m shouting into an abyss. But I’ll keep shouting–because I still think it’s an amazingly gratifying hobby–and I’ll keep my fingers crossed that my two new readers give good reviews!

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